Valley View Casino Chooses Qualex to deploy SAS Software Customer Intelligence

MIAMI, FL (March 4, 2009) — Valley View Casino, from the San Pasqual Band of Mission Indians, has selected SAS Patron Value Optimization software to help optimize its casino operations, announced Qualex Consulting Services, Inc., a global BI integrator today. "Valley View is a good example of the proven value SAS and Qualex can deliver to the gaming and hospitality industry through the comprehensive SAS software customer intelligence suite and the integration services of Qualex. Our deep relationship with Valley View gives us an opportunity to deploy cutting-edge analytical marketing software products in the highly competitive gaming market," said Clive Pearson, President, Qualex Consulting Services.            

About Qualex Consulting Services, Inc.: Qualex Consulting Services, Inc. is an award-winning leading BI software integrator headquartered in Miami, FL. Qualex has over two decades worth of experience integrating SAS Software. Qualex has international offices in London, Mumbai, Buenos Aires and Santo Domingo. Qualex provides software and consulting services primarily to large enterprises and medium-sized businesses worldwide, including governments as well as key organizations in the gaming and hospitality, financial services, insurance, telecommunications, energy, pharmaceutical, manufacturing, retail and healthcare industries. Qualex has qualified as a SAS Gold Partner since 2002 and has been honored several times with both the prestigious SAS Partner Excellence Field's Choice Award as well as the coveted Partner Excellence Award. Qualex was the Winner of the 2004, 2005 and 2006 SAS Field Choice Award. Qualex is a SAS Reseller in the USA and was awarded reseller of the year in 2007. Qualex consultants have worked on a wide variety of projects representing nearly every industry within the international SAS user community. Qualex gives customers the benefit of its experience in solving business problems and providing solutions with SAS. All work, including on-site work, is supervised by senior consultants with at least ten years of SAS experience.

For more information call  +1.305.576.5144

Media Contact:
Andrew Pearson
Director of Marketing
Qualex Consulting Services, Inc.
Andrew@qlx.com

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