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Press Releases June 08, 2014

Qualex Consulting Services, Inc. participates at SAP Sapphire in Orlando.

MIAMI, FL. – Tuesday June 3rd, 2014 – Qualex & SAP Present: How to drive incremental value from Patron Data to improve Patron Satisfaction and Increase Revenue
Qualex Consulting Services, Inc. uses predictive analytics with SAP HANA to accurately identify and target patrons in real-time for the casino and hospitality industries. SAP HANA is many magnitudes faster than legacy databases and helps customers scale seamlessly to millions of users in the gaming market.
Qualex has created a unique platform called iQ-Gaming™, which is built on the SAP HANA platform and allows you to gain a comprehensive patron view, resulting in improved patron experience and increased revenue by:
Consolidating marketing and revenue management data, getting a better view of your patrons and their spending habits.
Accurately measuring and predicting patron behavior to build a better customer experience, increasing profits and ROI.
Enhancing patron interaction strategies, products and services to direct marketing efforts towards your most profitable patrons.
Gathering information from social networks to place promotional ads.
Qualex CEO Clive Pearson say: “We are planning to launch this offering in our rapidly growing Asian market as it can seamlessly scale to millions of users and deliver a personalized experience to each and every one of them.” See more details here
SAP HANA is a completely re-imagined, real-time database platform. It streamlines analytics, planning, predictive and sentiment breakdown allows business operate in real time.

About Qualex Consulting Services, Inc.
Qualex Consulting Services, Inc. is a technology and professional consulting company dedicated to providing a wide range of consulting, information technology and communications- related products and services.

For more information about Qualex
go to: www.qlx.com or
contact: Cecilia Pedrazzoli(877) 887-4727 or
email her at: cecilia.pedrazzoli@qlx.com

Qualex iQ-Gaming™ is a trademark of Qualex Consulting Services, Inc.
SAP, SAP HANA and all SAP logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries.
All other products and service names mentioned are trademarks of their respective companies.

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